AEO in 2026: How to get your business cited by ChatGPT, Perplexity and Google AI
58% of searches now end without a click. Your customers are getting one answer from an AI assistant — and it's probably not you. Here's the complete playbook for becoming that answer.
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SEO
Local SEO checklist: 12 things every service business should be doing in 2026
The boring fundamentals that quietly out-perform every paid campaign. If you do these 12 things, you will rank locally.
Why your Google Ads cost per lead is high (and the 6 things to test this week)
Most accounts we audit have the same fixable mistakes. Here are the six tests that consistently bring CPL down 30-60%.
AI Mode in Search: what it is, what it changes, what you should do
Google's AI Mode rewrites the result page. SEO is shifting. Here is how to position your brand to still get found.
Schema, structured data and Knowledge Graph: the 2026 guide
Most schema implementations are wrong or partial. Here is the actually-correct way to mark up your pages — with examples.
How to write content that ChatGPT cites — without writing for AI
The pattern is clear: AI assistants cite content with a specific structure. Hint: it is the same one humans like to read.
$1K, $5K or $25K monthly: what to spend on growth at every business stage
A practical framework for how much to spend on marketing — and what to spend it on — based on revenue stage.